About The Series
This 3 part series is designed for beginners to senior professionals who want to launch a career in digital marketing, this beginner course will help you understand how to engage customers in the digital world.
What You Will Learn
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- Understand how the principles of marketing are being leveraged by tools like the Internet, smartphones, and mobile devices
- Learn from successful digital marketing strategies and tactics via real-world case studies
- Develop new skills in brand management, product positioning, and marketing strategy
- Develop business objectives and be able to look at how successful a digital marketing campaign has been conducted
- Develop insights in factors that shape consumer behaviour in a online environment
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Learner Level:
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- Beginner
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Intermediate -
Advanced
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Interactive Learning Experience
You’ll learn through readings, videos, graded assignments, real-world applied projects, and live global classroom sessions.
